Marketing Executive

  • Member
  • Hire Association Europe & Event Hire Association
  • Location
  • Solihull, West Midlands
  • Job Description
  • We are currently seeking an enthusiastic Marketing Executive to join an industry-leading trade association, for the hire and event industry, located on Birmingham Business Park, Solihull. We are a not-for-profit organisation employing 14 people so being able to work as part of a small team in a busy office environment and develop sound business relationships with members is essential.

    You will work across all channels and be exposed to a variety of tasks from Digital to Business Development with the key purpose of generating new business in terms of membership, events sponsorships and attracting new members.

    Main duties include:

    • Work across multiple projects and tasks
    • Liaise with third party events team, production and design companies
    • Work with all stakeholders to deliver maximum revenue / attendance for all events
    • Create digital campaigns to maximise website traffic
    • Develop an engaging presence on social media platforms
    • Maintain and grow CRM database and increase revenue through email campaigns.
    • Ensure consistent communication of the company image and brand values across all media.
    • Initiate the production of marketing materials to promote events, including leaflets, posters, flyers, newsletters, e-newsletters and surveys.
    • Writing and proofreading copy.
    • Sourcing and securing sponsorship for the annual Hire Awards, Golf Days and Conferences.

    Skills and Responsibilities Required:

    • You must have experience in creating online campaigns and analysing results using Google Analytics.
    • Proficient in using social media channels, particularly Facebook, Twitter, LinkedIn and YouTube.
    • Excellent written communication skills is essential with experience in proofing and writing basic copy for web or print materials.
    • Strong creative skills including design experience in either Photoshop or similar would be an advantage.
    • Ability to travel throughout the UK to attend events and exhibitions.
    • Clean Driving Licence with use of a car.
    • Ideally, you have a degree in marketing and have at least 12 months marketing experience.

    If this is a role that you believe is perfect for you and you would be able to make a positive contribution, please apply with your CV and salary expectations. We operate a contributory pension scheme and offer free medical health insurance along with excellent working conditions and 33 days annual leave per year (based on full-time hours).

    Please apply online with your CV and covering letter.

    No agencies please.